Media
DMPG optimises data for digital media companies allowing better insight into content performance and customer engagement.
Here are just a few examples of the types of engagements we have with our media clients:
Providing clean and efficient methods of querying data in order to understand top performing content, by theme, category, region, freshness and much more.
Providing a logical tag container taxonomy to manage major business units and brands within global license companies and all digital properties associated with those brands.
Providing conversion rate tests for content engagement, subscription adoption, ad revenue return, sharing tools and much more.
Implementation of a real-time dashboard to measure top content engagement and further insights for use across the organisation