Five books every Digital Strategist (Enablement specialist) should have in their arsenal

By |2022-05-09T17:37:03+01:00January 15th, 2021|Categories: Blog Article, Conversion Rate Optimisation, Digital Strategy, Personalisation|

1. Behavioral Economics: The Basics Behavioral Economics challenges the central assumptions of neoclassical economics, by highlighting the fact that humans are not always acting towards the betterment of [...]