Five books every Digital Strategist (Enablement specialist) should have in their arsenal

2021-01-15T14:25:37+00:00By |Categories: Blog Article, Conversion Rate Optimisation, Digital Strategy, Personalisation|Tags: , , , , , , , |

1. Behavioral Economics: The Basics Behavioral Economics challenges the central assumptions of neoclassical economics, by highlighting the fact that humans are not always acting towards the betterment [...]